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	<title>A Guide to Surviving the Agency Life. By BRANDTHINK</title>
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	<description>How to thrive in any ad, pr or interactive agency</description>
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		<title>Quick Tip: Show Up</title>
		<link>http://brandthink.wordpress.com/2010/05/13/quick-tip-show-up/</link>
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		<pubDate>Thu, 13 May 2010 03:34:09 +0000</pubDate>
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				<category><![CDATA[1. Getting Started]]></category>

		<guid isPermaLink="false">http://brandthink.wordpress.com/?p=124</guid>
		<description><![CDATA[&#8217;80 percent of life is just showing up.&#8217; &#8211; Woody Allen When you are invited to an interview, 50% of the work is in showing up. On time. Dressed appropriately and well prepared. Filed under: 1. Getting Started<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=brandthink.wordpress.com&amp;blog=3261557&amp;post=124&amp;subd=brandthink&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Applying for an agency job &#8211; Part 1</title>
		<link>http://brandthink.wordpress.com/2010/05/10/applying-for-an-agency-job-part-1/</link>
		<comments>http://brandthink.wordpress.com/2010/05/10/applying-for-an-agency-job-part-1/#comments</comments>
		<pubDate>Mon, 10 May 2010 13:21:02 +0000</pubDate>
		<dc:creator>BRANDTHINK</dc:creator>
				<category><![CDATA[1. Getting Started]]></category>

		<guid isPermaLink="false">http://brandthink.wordpress.com/?p=122</guid>
		<description><![CDATA[Here&#8217;s a typical advice for anybody applying for a job: 1. Research the company you&#8217;re applying for 2. Write a cover letter and resume to showcase your skills and talents 3. Send them to HR However, applying for a job at an agency requires to do a whole lot more. The reason is simple. The [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=brandthink.wordpress.com&amp;blog=3261557&amp;post=122&amp;subd=brandthink&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Action speaks louder than words</title>
		<link>http://brandthink.wordpress.com/2010/05/07/action-speaks-louder-than-words/</link>
		<comments>http://brandthink.wordpress.com/2010/05/07/action-speaks-louder-than-words/#comments</comments>
		<pubDate>Fri, 07 May 2010 05:08:27 +0000</pubDate>
		<dc:creator>BRANDTHINK</dc:creator>
				<category><![CDATA[2. The First Years]]></category>
		<category><![CDATA[3. Going Up]]></category>

		<guid isPermaLink="false">http://brandthink.wordpress.com/?p=120</guid>
		<description><![CDATA[Finally, you&#8217;ve landed a job! Everything went well in the interview. The agency was impressed with your past experience, your credentials and your background. But is that the end? Those who are successful at agencies are quick to learn that the interview is just the first impression. The starting point that got you through the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=brandthink.wordpress.com&amp;blog=3261557&amp;post=120&amp;subd=brandthink&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>If you want to succeed, do anything, everything</title>
		<link>http://brandthink.wordpress.com/2010/05/05/if-you-want-to-succeed-do-anything-everything/</link>
		<comments>http://brandthink.wordpress.com/2010/05/05/if-you-want-to-succeed-do-anything-everything/#comments</comments>
		<pubDate>Tue, 04 May 2010 17:27:19 +0000</pubDate>
		<dc:creator>BRANDTHINK</dc:creator>
				<category><![CDATA[2. The First Years]]></category>

		<guid isPermaLink="false">http://brandthink.wordpress.com/?p=118</guid>
		<description><![CDATA[Once upon a time, we hired a young graphic designer to join the team. He had no experienced whatsoever in print graphic and was considered fresh in the advertising line. The art director at the time gave our young hire pretty much everything that he didn&#8217;t want to do. All the seemingly lousy assignments, boring [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=brandthink.wordpress.com&amp;blog=3261557&amp;post=118&amp;subd=brandthink&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Required Reading for Art Directors</title>
		<link>http://brandthink.wordpress.com/2010/05/04/required-reading-for-art-directors/</link>
		<comments>http://brandthink.wordpress.com/2010/05/04/required-reading-for-art-directors/#comments</comments>
		<pubDate>Tue, 04 May 2010 04:37:56 +0000</pubDate>
		<dc:creator>BRANDTHINK</dc:creator>
				<category><![CDATA[1. Getting Started]]></category>
		<category><![CDATA[3. Going Up]]></category>

		<guid isPermaLink="false">http://brandthink.wordpress.com/?p=115</guid>
		<description><![CDATA[Here at BRANDTHINK, we require all our creative staff who are on the track to become Art Directors to read this book: How to Art Direct It&#8217;s a great book for those who have no experience with art direction and serves as a first read for many other books on the market. We require our [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=brandthink.wordpress.com&amp;blog=3261557&amp;post=115&amp;subd=brandthink&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>It&#8217;s about building brands</title>
		<link>http://brandthink.wordpress.com/2010/05/04/its-about-building-brands/</link>
		<comments>http://brandthink.wordpress.com/2010/05/04/its-about-building-brands/#comments</comments>
		<pubDate>Mon, 03 May 2010 17:49:20 +0000</pubDate>
		<dc:creator>BRANDTHINK</dc:creator>
				<category><![CDATA[1. Getting Started]]></category>

		<guid isPermaLink="false">http://brandthink.wordpress.com/?p=111</guid>
		<description><![CDATA[Before you even apply for a job at an agency, don&#8217;t focus on the functional task. It&#8217;s not just doing advertising, or PR or graphic design. It&#8217;s about communicating. It&#8217;s about building brands. Once you understand the very nature of the business you&#8217;re applying for, then you&#8217;ll understand the motivation for hiring you. Agencies want [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=brandthink.wordpress.com&amp;blog=3261557&amp;post=111&amp;subd=brandthink&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Getting Started</title>
		<link>http://brandthink.wordpress.com/2010/05/01/getting-started/</link>
		<comments>http://brandthink.wordpress.com/2010/05/01/getting-started/#comments</comments>
		<pubDate>Sat, 01 May 2010 15:27:22 +0000</pubDate>
		<dc:creator>BRANDTHINK</dc:creator>
				<category><![CDATA[1. Getting Started]]></category>

		<guid isPermaLink="false">http://brandthink.wordpress.com/?p=108</guid>
		<description><![CDATA[This little blog is really about helping ourselves. It&#8217;s about helping us find good people to be part of our agency. You see, we search for, interview and hire many people into our agency and we see A LOT of people. Once hired, our agency wants our new recruit to integrate, grow and build the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=brandthink.wordpress.com&amp;blog=3261557&amp;post=108&amp;subd=brandthink&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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